In the video, the head of Instagram demonstrates his ability to change outfits, backgrounds, and even transform into a character reminiscent of a Muppet. The transitions throughout the video appeared quite impressive and fluid. However, the use of AI editing was relatively easy to discern, as the content had a cartoonish quality. Consequently, it remains uncertain whether users will be able to produce edits that appear realistic rather than artificial. It was also noted that these edits could be executed using text prompts, akin to other AI video generation tools.

The upcoming AI editing tool, set to launch next year, promises to offer Instagram creators a diverse array of video editing features, potentially unlocking numerous opportunities to engage and captivate their audience. In addition to Meta's initiatives in AI text-to-video editing, OpenAI has recently released Sora, which boasts enhanced video generation capabilities. Meanwhile, Google has introduced its second-generation Veo 2 video generation model.

Meta-owned Instagram is in the process of integrating AI-driven tools into its platform, enabling users to utilize advanced AI functionalities within the application. Adam Mosseri, the head of Instagram, recently provided a preview of a new AI feature known as Movie Gen. This tool is currently in the research phase and is expected to launch in 2025. The AI video editing tool is designed primarily for video content, empowering users to create, enhance, or modify backgrounds to enhance visual appeal. Further details regarding Instagram's forthcoming AI video tools and their operational mechanics can be gleaned from the shared preview.

Instagram's AI video editing tool: What it is and how it works?

Adam Mosseri, the head of Instagram, recently published a post on the platform that provided a glimpse of the forthcoming AI video editing tools. The post emphasized the development of a new AI research model named Movie Gen, which aims to incorporate realistic modifications into videos. In the preview, Mosseri stated, "You should be able to do anything you want with your videos. You should be able to change your outfit, alter the context in which you're situated, or add a chain—whatever you can imagine."

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