India, March 28 -- John Cena's transformation into a villain is regarded as one of the most significant moments in WWE history. The wrestling community was taken aback when the 16-time World Champion allied with 'The Final Boss,' The Rock, during the Elimination Chamber event in 2025. This alliance was followed by a brutal assault on the reigning WWE Universal Champion, Cody Rhodes. Fans can now look forward to an exhilarating match between Cody and John Cena at the grandest event of the year—Wrestlemania 41.

Beginning April 1, all WWE programming, including Wrestlemania and other flagship shows, will have a new home on Netflix in India. This change allows fans of sports entertainment to access instant replays if they miss the live broadcasts, as WWE content will no longer be available on traditional television.

The entire WWE roster is currently touring Europe for its weekly flagship shows, RAW and Smackdown. However, WWE has yet to venture into India for live events. While several wrestlers have visited the country for promotional activities, hosting a premium live event remains a future aspiration.

Are there intentions to bring a flagship WWE event to India? WWE President Nick Khan indicates that it is a matter of timing. 

"That's the goal, and we are currently planning for 2026 and 2027. In one of our initial meetings with Netflix after finalizing the deal, they provided us with a list of priority countries, with India at the top. Given that the race will commence in India on April 1, if it holds significance for Netflix, it certainly holds significance for us. India has always been a key market for us, so we are in the planning stages, and we will see how it unfolds," Nick Khan stated in response to a question from Hindustan Times.

During the media session, Nick Khan also highlighted that WWE ranks as the second most-watched sport in India, following cricket. "WWE is the second most popular sport in India, just behind cricket... It attracts multi-generational audiences. Families enjoy watching it together, while both men and women also engage with it individually," he remarked.

You will observe numerous dramas and narratives with profound storylines. "This is precisely how we perceive WWE," he remarked.

Regarding John Cena, he has made two appearances on WWE Raw since Wrestlemania, where he clarified his recent actions. The Hollywood icon also expressed his discontent with the audience, stating that he has never had their support and that they have turned him into a figure of ridicule over the years.

What made John Cena's exploration of his darker persona particularly captivating and surprising was the unexpected nature of the shift. Traditionally seen as a perennial hero, his transformation into a villain evoked memories for WWE fans of the moment when Hulk Hogan turned against the crowd to ally with Scott Hall and Kevin Nash, forming the New World Order at WCW Bash At The Beach in 1996.

This storyline stands out as one of the most significant as Wrestlemania approaches, and fans are eager to see what unfolds next on Netflix.

"There’s no more channel surfing or uncertainty about what’s on air," stated Chris Legentil, WWE's executive vice president. 

"It’s available live if you prefer that, or you can watch it later at your convenience. This seamless viewing experience is what fans desire," he added.

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