‘HIT 3’ OTT Rights Sold for ₹54 Crore – Nani’s Biggest Deal Yet!

‘HIT 3’ OTT Rights Sold for ₹54 Crore – Nani’s Biggest Deal Yet!

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HIT 3, featuring Nani, is set to make a spectacular debut in theaters on May 1, 2025, across an unprecedented number of screens. This investigative thriller, helmed by director Sailesh Kolanu, represents a pivotal moment in Nani’s career as he portrays a police officer for the first time. With Nani's popularity reaching new heights, anticipation for the film is exceptionally high.

HIT 3 OTT platform details

OTTplay has exclusively revealed that Netflix has secured the digital rights to HIT 3 for an impressive ₹54 crore. This marks the largest OTT agreement for a film featuring Nani, showcasing the streaming service's significant confidence in the project. With Nani's rising popularity and the strong replay value of his films on streaming platforms, it is unsurprising that several OTT competitors engaged in intense bidding to obtain the rights.

This is not Netflix's first investment in a Nani film; the platform has also recently acquired the OTT rights for his other movie, Court - State vs. A Nobody, which will be available for streaming shortly.

Fans of Nani can enjoy his emotional family drama, Jersey, on OTTplay Premium.

The HIT franchise has cultivated a dedicated fan base throughout the years. The initial film showcased Vishwak Sen, whereas the sequel featured Adivi Sesh. In a recent interview, Nani shared his ambitious plans for the franchise, expressing his desire to develop it into an ensemble similar to the Avengers, complete with interrelated characters.

Nani also produces HIT 3 on his home banner

HIT 3 stands as the most costly film in Nani's career, boasting a production budget of ₹64 crore. The agreement for OTT rights has already accounted for almost 90% of this budget, placing the film in a favorable financial position. Furthermore, distributors have demonstrated significant confidence in the project by purchasing the theatrical rights for substantial amounts.

The teaser for the film has sparked significant enthusiasm, with fans keenly anticipating the announcement of the lead actor for HIT 4, a mystery that will be disclosed during the climax of HIT 3. Srinidhi Shetty takes on the role of the female lead, marking her debut in Telugu cinema with this project.

Currently, HIT 3 is gaining considerable attention, and the agreement for its OTT rights has established a new standard in Nani’s career. Stay tuned for further updates regarding this film.

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# HIT3     # Nani     # SrinidhiShetty