K-Pop Surprise: Female Idol Claims December Top Spot, Besting Jungkook, G-Dragon, and More

3 months ago | 5 Views

As 2024 approaches its conclusion with merely three days left, the most recent K-pop idol brand reputation rankings underscore the remarkable supremacy of female idols. Rosé from BLACKPINK has secured the leading position, outpacing prominent figures in the industry, including members of BTS and renowned artists such as G-Dragon and Cha Eun Woo.

According to Soompi, these rankings are derived from an evaluation of consumer engagement, media visibility, interactions, and community recognition, utilizing data gathered from over 1,700 idols between November 28 and December 28.

Rosé leads the brand reputation rankings for December

Rosé has retained her leading position on the brand reputation index this month, achieving an impressive score of 18,825,475. This accomplishment follows the remarkable success of her collaboration with Bruno Mars on the viral track APT, which continues to generate significant interest on video-sharing platforms. Additionally, a positivity-negativity analysis of the artist indicated that 93.28 per cent of the reactions were positive.

Keyword analysis identified "APT," "Rosé," and "birthday" as the most frequently searched terms associated with her, while related keywords such as "participate," "confess," and "record" also ranked highly, as reported by BNT News.

G-Dragon, Jin, and Karina have secured the leading position in the December rankings

Based on the data, G-Dragon from BIGBANG attained the second position on the brand reputation index for December, with a score of 6,115,841. In third place was Karina from Aespa, who closely followed with a score of 5,998,096.

Jang Won Young of IVE secured the fourth position, achieving a score of 5,874,248, which reflects a significant 10% increase from her ranking in November. Lastly, Jin from BTS completed the top five with a brand reputation index of 5,252,011.