The influence of Taylor Swift remains a dominant force in the music industry, as evidenced by the latest data from the International Federation of the Phonographic Industry (IFPI).

On February 18, the IFPI, recognized as the global representative of the recording industry, declared that the renowned American pop artist has been awarded the title of Global Recording Artist of the Year for 2024. Her record-setting Eras Tour and her 11th studio album, “The Tortured Poets Department,” have significantly elevated her fan engagement to unprecedented levels.

Taylor Swift is IFPI's Global Recording Artist of the Year for the fifth year (3rd in a row)

Although the “Love Story” singer did not secure a Grammy this year, her recent achievement with the IFPI signifies her fifth overall win as Recording Artist of the Year, marking her third consecutive year receiving this honor. This accomplishment further solidifies her position as the leading contender for the Global Recording Artist of the Year Award, a title she has dominated over the past 12 years of IFPI recognition. In addition to her 2024 accolade, she has previously claimed this title in 2014, 2019, 2022, and 2023.

K-pop is the leading genre on the Global Albums Sales Chart 2024

K-pop continues to dominate the music scene, particularly evident in the IFPI Global Album Sales Chart 2024, where South Korean artists claimed 9 of the top 10 positions. Notable groups such as ENHYPEN, SEVENTEEN, Stray Kids, and IVE have significantly contributed to this phenomenon.

Furthermore, the influence of K-pop extends into the Top 20 rankings, where these artists predominantly occupy the majority of spots. The Hallyu wave conceded only three positions to non-K-pop artists within the Top 20 Global Album Sales Chart 2024. Taylor Swift secured the top position (#1), while Chinese artist Zhou Shen (#11) and J-pop group Snow Man (#17) filled the remaining two slots.

Several K-pop groups have achieved multiple entries within the Top 20. SEVENTEEN secured two positions with their latest albums, “SPILL THE FEELS” and “17 IS RIGHT HERE.” Stray Kids also claimed two spots for their albums “ATE” and “HOP.” Additionally, NCT DREAM’s “DREAM()SCAPE” and “DREAMSCAPE,” Aespa’s “Armageddon” and “Whiplash,” along with TOMORROW X TOGETHER’s “minisode 3: TOMORROW” and “The Star Chapter: SANCTUARY,” have made significant impacts on the Top 20 album sales chart.

Top 20 IFPI Global Album Sales Chart 2024

K-pop artists shine in other categories

In addition to leading the Global Album Sales Chart, the K-pop genre has made significant inroads into various other categories. SEVENTEEN secured the third spot on the Global Artist Chart 2024, while Stray Kids and ENHYPEN ranked fifth and fourteenth, respectively.

Furthermore, ENHYPEN’s album “ROMANCE: UNTOLD” achieved fourth place, SEVENTEEN’s “SPILL THE FEELS” and “17 IS RIGHT HERE” occupied the sixth and eighth positions, and Stray Kids’ “ATE” reached tenth place on the Top 20 IFPI Global Album Chart 2024.

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