After dedicating nearly half of his life to the Bollywood industry, one might assume that actor John Abraham finds it straightforward to produce and release his films. However, he asserts that this is far from the reality. John, who, like many of his peers, engages in nationalistic cinema—albeit films grounded in realism rather than adhering to a specific formula—shared with Republic World that he continues to face challenges in marketing his projects.

His latest film, The Diplomat, has recently been released in theaters, a feat that proved to be quite challenging, as persuading a studio of the film's quality is no easy task. The Diplomat marks the fourth film he has co-produced, following Vicky Donor, which faced initial reluctance, Madras Café, which was anticipated to underperform, and Parmanu.

“The issue is that my films do not conform to commercial conventions. There are no song-and-dance sequences; I don’t feature a heroine performing. Often, my wife dies at the beginning of the film, and I carry on from there. Perhaps my face is not appealing enough for audiences. I encounter difficulties in selling these films, but I hope our community becomes bolder. The South Indian film industry demonstrates great courage; they adhere to their beliefs and create such films. We need to adopt a similar boldness,” he remarks.

The actor-producer emphasizes that he must advocate for every financial resource, which he finds acceptable since he co-produces his films. By doing so, he avoids inflating the film's budget, as his goal is to convey compelling narratives. However, his interpretation of a good story may not align with a studio's perspective. “They lack confidence in films like The Diplomat,” he states, noting that when a film underperforms at the box office, he ends up with nothing.

One of John’s forthcoming films is titled Tehran, which revolves around the assassination attempt on an Israeli diplomat in 2013, coinciding with the construction of a gas pipeline between India and Iran. “My character travels to Tehran to uncover the truth behind the events. The narrative is not solely focused on geopolitical issues; it also presents a compelling human story. This setting is incredibly captivating, and I hope young people will appreciate it and recognize that India is a vibrant country,” he concludes.

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