Bieber Bows Out: Pop Star Shuts Down Fashion Brand, Warns Fans Off

Bieber Bows Out: Pop Star Shuts Down Fashion Brand, Warns Fans Off

6 days ago | 5 Views

Singer Justin Bieber has garnered significant attention in recent weeks due to his public appearances, during which he expressed his frustration with paparazzi, accusing them of being solely motivated by financial gain. Recently, he announced his decision to sever ties with the Drew House fashion brand through a post on his Instagram Stories, which has since been deleted.

What Justin said

In his Instagram Stories, Justin shared a screenshot of the fashion brand's Instagram account, stating, “I, Justin Bieber, am no longer associated with this brand. Drewhouse does not represent me, my family, or my life. If you support me as the human Justin Bieber, do not waste your money on Drewhouse.”

Just a week prior, Justin posted an AI-generated animated video depicting him entering a house filled with various Drew House products. In a dramatic turn, he ignited a match and exited the burning house alongside his wife, Hailey Bieber, and their infant son, Jack Blues, to ensure their safety.

Justin launched the clothing brand in 2019, which is widely recognized for its yellow smiley face logo, in collaboration with former stylist Ryan Good.

Justin lashes out at paparazzi

His announcement followed a confrontation with paparazzi during a coffee run near Coachella, where he pulled up his hoodie to shield his face and shouted at a photographer who greeted him with a "good morning." He responded, “No! Not good morning. You already know. Why are you here? Money, money, money, money, money! Get outta here, bro. Money—that's all you want. You don't care about human beings. That's all you care about, guys. Money. Not people. ... You don't care about human beings."

Justin and Hailey Bieber welcomed their first child, Jack Blues Bieber, on August 23 of last year.

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