The Royal Enfield Hunter 350 has proven to be a significant success since its introduction, recently reaching a remarkable milestone with sales surpassing 500,000 units. Launched in August 2022, this motorcycle represents the brand's most accessible model and has achieved an impressive sales figure in under 2.5 years. It stands out as one of the fastest-selling motorcycles in the Royal Enfield lineup.

Royal Enfield Hunter 350 Sales Milestone

The Royal Enfield Hunter 350 experienced rapid success in sales from its initial release. Within six months of its launch, the motorcycle surpassed the one lakh sales milestone, and by July 2023, it had reached the two lakh sales threshold in under a year. The subsequent three lakh units were sold over a period of 18 months.

Royal Enfield has reported that the Hunter 350 has achieved remarkable success both in India and in various international markets. The motorcycle has gained significant popularity not only in major metropolitan areas but also in Tier II and III cities. It is available in numerous key markets, including the Asia-Pacific region, Europe, North America, Latin America, Australia, and New Zealand.

Commenting on the Hunter 350's recent sales achievement, Yadvinder Singh Guleria, Chief Commercial Officer of Royal Enfield, stated, “The Hunter 350 has fundamentally transformed the experience of riding in urban and dynamic settings. Attaining the milestone of 500,000 sales in a relatively short period underscores the profound affection and trust our customers have for the Hunter 350. A continuously expanding and vibrant community of enthusiastic riders has established it as a game-changer in the mid-size motorcycle category. We extend our gratitude to all our customers who inspire us to create motorcycles that foster exploration, self-expression, and the joy of riding. Royal Enfield will commemorate this achievement by organizing rides with Hunter 350 customers across various regions, reaffirming our dedication to riding more and riding pure.”

The Royal Enfield Hunter 350 is built on the same J-Series platform that supports the Meteor 350 and Classic 350, yet it has been specifically designed to attract younger consumers with its roadster style. With a starting price of ₹1.50 lakh (ex-showroom), it offers a more accessible entry point into the Royal Enfield lineup. This positioning is further enhanced by its lighter weight, appealing retro aesthetics, and overall agility. While the motorcycle has been praised for its nimbleness, some users have expressed concerns regarding its stiff rear suspension. The company is reportedly developing an updated version of the Hunter 350, which may address this issue, with a potential release by the end of this year or in 2026.

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