Ola Electric, in a regulatory filing, has said that its latest ‘BOSS’ festive offer does not violate the PM e-Drive scheme. The company was responding to a notice issued by the Automotive Research Association of India (ARAI) dated October 8, 2024, seeking clarification on the Ola S1 X 2 kWh variant being sold at ₹49,999 (ex-showroom). The electric two-wheeler maker said the vehicle price remains unchanged and the discount is part of a “limited-time festive campaign."

ARAI had reached out to Ola Electric about the supposed price cut on its electric scooter. According to ARAI, Ola Electric had submitted a factory-gate price of ₹75,001 for the S1 X 2 kWh at the time of availing the PM e-Drive scheme. The government agency said the company did not submit an intimation for the price change.

Ola Electric's Response To ARAI

Responding to the government agency, Ola Electric stated that its BOSS festive sale extends a discount of ₹25,000 on the S1 X 2 kWh, bringing the price down to ₹49,999, from its listed price of ₹74,999 (ex-showroom). It also clarified that the electric scooter is available at a discounted price for a limited time each day and in limited inventories.

Moreover, all e-scooters in the brand’s stable get a general ₹5,000 discount. The company further said that the Ola S1 X 2 kWh continues to be listed at ₹74,999 (ex-showroom) on Ola Electric’s website and app. Moreover,

The PM Electric Drive Revolution in Innovative Vehicle Enhancement (PM E-DRIVE) scheme offers a subsidy of ₹5,000 per kWh on an EV. This makes the Ola S1 X 2 kWh electric scooter eligible for a subsidy of ₹10,000 per unit.

Ola Electric said it has “not received any further communication from ARAI in this regard."

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